I can take on your Instagram feed, put together a strategy for all your social media channels, advise you on how to get started from scratch with social media or craft some copy for your website and blog. See below for details of my services in more depth and contact me for a quotation.
SOCIAL MEDIA FULL STRATEGY PACKAGE
I can put together a social media strategy for your business and advise you on what you should be doing with social media, who you should be talking to and how you should be communicating. This also includes a full audit of your channels, a tone of voice document, a guide to what types of curated and created content you should be posting, detailed user profiles, audience segmentation, influencer mapping plus a guide to optimum posting techniques. Advice on advertising. This package will enable you and your business to take your social media output to higher ground.
TONE OF VOICE PACKAGE
Unsure of how your brand should be speaking to potential customers? Do you need to sharpen and hone your language when you communicate to your audience? I can help you pinpoint and develop your brand voice for consistency on all social media output.
BESPOKE SOCIAL MEDIA CAMPAIGNS
Are your social channels a bit static? Maybe it's time for a campaign to breathe some life into them. I can create a strategically planned campaign that is tailored to your business, guaranteed to boost brand awareness and engagement. These last for a defined period, promote a specific event, theme or product, have measurable goals and are driven by results.
DAILY SOCIAL MEDIA MANAGEMENT
Managing social media accounts to a high standard on a daily basis takes time and effort. I can do this for you, so that you can focus more on your business. Includes: two weeks of up-front strategy development including channel set-up and optimisation, detailed customer profiles, tone of voice planning, audience segmentation and influencer mapping. Content strategy. Day-to-day social media management and engagement for Twitter, Instagram, Facebook, Pinterest or LinkedIn. Customer and influencer outreach. Monthly statistic reports.
I have worked as a copywriter, journalist, blogger, editor for over 14 years, writing for magazines, newspapers and brands. I am just as comfortable writing long-form features, website copy and blogs to ad campaigns, brochures and packaging. Clients have included The Guardian, Time Out and Channel 4. I also specialise in awards applications for businesses. Whether you need a whole website re-writing, blog posts or some short blurbs for an advertising campaign, I can help.
I love creating bold, striking images and graphics for Instagram feeds. I am passionate about taking photographs and will make your Instagram posts come alive with visual impact, as well as crafting expertly-tailored copy for your brand.
SOCIAL MEDIA ADVERTISING
Need help with putting ads together for social media use? I can help you with this, from the visual elements to the all-crucial copy, ensuring that the ads are correctly targeted to your brand's demographic and making the best use of your budget.
Social media consultations
I can come and speak face-to-face with you and your team about social media - from broad terms right down to the finer details.
SOCIAL MEDIA TASTER
Get a complete audit of your existing social media channels and those of your competitors, detailing strengths and areas for improvement. Advice on how to get started if you're completely new to social media, and how to choose the best platforms for your business.